Did you miss Stacey Harmon's presentation at NAR 2011 on 3 Proven Strategies for Farming with Facebook? Check out the slides or watch the 20 minute presentation that was caught on video by The Geeky Girls.
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The photo strip that appears at the top of Facebook business pages represents one of the most overlooked branding opportunities by page administrators. When planned out, page administrators have a great opportunity to visually represent their business and reinforce what they are about with the five photos that appear at the top of the page wall.
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A key concept to understand if you are going to be an effective Facebook marketer is the difference between the news feed and the wall. This post is designed to demystify the difference between them and illustrate the relationship between them...
Read More!["Use Facebook As [Page]": Now Much Clearer](https://images.squarespace-cdn.com/content/v1/51b76ae0e4b07b03edbdff02/1372641581153-U5G85EAGG3MZ0VXK6B87/FacebookIdentityToggle.png)
Up until last week, for Facebook page administrators, it was fairly confusing to know if you were navigating Facebook as the identity of your profile or the identity of your page. But a recently launched user interface update has helped to make this MUCH clearer and is a very helpful Facebook detail to note.
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Interested in Facebook marketing for real estate? Check out a free reply of the Facebook is King webinar featuring our very own Stacey Harmon. She joined Jimmy Mackin and host Chad Hyans of IMSD in an hour long training for ActiveRain University. Although platforms like Google+ are tempting, learn why Facebook is still where the most immediate business opportunities are (it's still definitely king in real estate social media marketing) and gain insights into best practices for success.
Read MoreIn Facebook page marketing, I see lots of confusion about the difference between the page name and the username (which sets the vanity URL associated with a business page). Here is an illustrated screen shot, with a tutorial video following, which explains the difference between the two, and describes why understanding this is such a critical foundation to have in formulating an effective Facebook page marketing strategy.
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