In Facebook page marketing, I see lots of confusion about the difference between the page name and the username (which sets the vanity URL associated with a business page). Here is an illustrated screen shot, with a tutorial video following, which explains the difference between the two, and describes why understanding this is such a critical foundation to have in formulating an effective Facebook page marketing strategy.
Read MoreLooking for a business presence on Facebook that represents your professionalism and grows your list? Let Harmon Enterprises create a powerful branded Facebook business page that showcases your business, makes you look like a rock star in listing presentations, and positions you for great business development on Facebook.
Read MoreIf you are looking for clear, content rich education about how to effectively use Facebook to build business, then hire Stacey Harmon to speak at your event.
Read MoreRealtors: Are you interested in learning what it takes to have an effective Facebook business page? Learn what you need to know, live and in person from Facebook expert Stacey Harmon. She is teaching a comprehensive Facebook page marketing curriculum on Wednesday, April 20th in Costa Mesa, California.
Read MoreThe “About” box suddenly reappeared on the left side bar of pages on March 22, 2011 and this new (can it be new if it was part of the old pages layout?) functionality gives page administrators an important opportunity to present their elevator pitch or provide a call to action - both of which can help in the marketing and business development functions of the page.
Read MoreHootSuite, the web based social media dashboard has a new Certified Pro Member - Stacey Harmon. Not familiar with HootSuite? If you have a presence on multiple social media channels and are looking for a tool to help you manage all the places you appear, HootSuite is one to check out.
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